I am not a big fan of MorningStar, but I must say their Vegan Burgers are pretty interesting. It is amazing how much they look and smell like real hamburgers. In fact, if you are someone that is grossed out by the thought of tasting meat or smelling it, then I would stay away from them. It was kind of a nice treat for me. I would say they taste like a crappy burger, but still fairly enjoyable. Although I had never eaten a hamburger from 7/11, I would guess the taste is of the same quality. The nice thing is they are very low in calories and have a good amount of protein. I do find that all of Morningstar products are highly processed and have a ton of ingredients.