Thanks for sharing. However even without watching it I can pretty much tell you that there's no one correct way. PETA has changed laws and regulations with their extreme shock tactics, Gary Yourofsky became a global vegan sensation with his misanthropic style, and Freelee created many new vegans with her obnoxious fruitarian diet. Others suggest that you be as nice, polite and "normal" as possible, while still others stick to impersonal leafleting, or recipe blogs.
I think there's only a few wrong things to do: 1) say nothing at all 2) sell veganism as a diet without an ethical component and/or 3) spend all your time on YouTube attacking Gary Yourofsky, PETA, and people who have a more pacifist or militant style than your own.
I'll check you out though.
"Thinkers may prepare revolutions, but bandits must carry them out"~