I put a bug in one of my coworkers ears (not literally!) when I dropped an issue of the Vegetarian Times on the lunchroom table. VT is a nice, friendly magazine, and it was proclaiming good summer recipes (you know, light, not heavy, etc...), buto n the inside there was a small, but concise article on the fishing business. She came up to me later and said she had photocopied not just the recipes (which she said looked delicious!) but the fhishing article, the article on the animal experimentation courses at a college, and the health benefits of vegetarianism! I almost jumped for joy! Leave a magazine around. Curiosity, in some form or another, brought almost all of us all to this I would think.