scarletbegonias
April 14th, 2008, 11:47 PM
Hi All!
I am doing some consumer behavior research on frozen vegetarian burgers and would appreciate if you would take a minute to complete this survey. Just copy and paste the survey then include your response where indicated. I ask for your age and gender to chart demographic results only.
Many thanks :)
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Age:
Gender:
Directions: This survey pertains to frozen vegetarian burgers. Please read the following statements and decide to what extent you agree with the opinion by choosing a numerical value.
Nutritional content is very important in a vegetarian burger
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
Flavor is very important in a vegetarian burger
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
How likely is Gardenburger’s vegetarian burger to be flavorful
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Gardenburger’s vegetarian burger to be high in nutritional content
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Boca’s vegetarian burger to be flavorful
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Boca’s vegetarian burger to be high in nutritional content
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Morningstar Farms’ vegetarian burger to be flavorful
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Morningstar Farms’ vegetarian burger to be high in nutritional content
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Lightlife’s vegetarian burger to be flavorful
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Lightlife’s vegetarian burger to be high in nutritional content
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
A vegetarian burger that is flavorful is
Very appealing [3] [2] [1] - [-1] [-2] [-3] Not appealing
Your answer:
A vegetarian burger that is high in nutritional content is
Very appealing [3] [2] [1] - [-1] [-2] [-3] Not appealing
Your answer:
I have researched vegetarian burgers (includes exchanging ideas with friends)
Very much [3] [2] [1] - [-1] [-2] [-3] Not much
Your answer:
I have tried a variety of different vegetarian burgers
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I often have vegetarian burgers on my shopping list
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I feel healthy after eating vegetarian burgers
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I am likely to recommend vegetarian burgers to my friends
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I am likely to purchase one vegetarian burger over another depending on its price
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
It is easy to find vegetarian burgers at the grocery store I shop regularly
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I am doing some consumer behavior research on frozen vegetarian burgers and would appreciate if you would take a minute to complete this survey. Just copy and paste the survey then include your response where indicated. I ask for your age and gender to chart demographic results only.
Many thanks :)
----------------------------------------------------------------------
Age:
Gender:
Directions: This survey pertains to frozen vegetarian burgers. Please read the following statements and decide to what extent you agree with the opinion by choosing a numerical value.
Nutritional content is very important in a vegetarian burger
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
Flavor is very important in a vegetarian burger
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
How likely is Gardenburger’s vegetarian burger to be flavorful
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Gardenburger’s vegetarian burger to be high in nutritional content
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Boca’s vegetarian burger to be flavorful
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Boca’s vegetarian burger to be high in nutritional content
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Morningstar Farms’ vegetarian burger to be flavorful
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Morningstar Farms’ vegetarian burger to be high in nutritional content
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Lightlife’s vegetarian burger to be flavorful
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
How likely is Lightlife’s vegetarian burger to be high in nutritional content
Very likely [3] [2] [1] - [-1] [-2] [-3] Not likely
Your answer:
A vegetarian burger that is flavorful is
Very appealing [3] [2] [1] - [-1] [-2] [-3] Not appealing
Your answer:
A vegetarian burger that is high in nutritional content is
Very appealing [3] [2] [1] - [-1] [-2] [-3] Not appealing
Your answer:
I have researched vegetarian burgers (includes exchanging ideas with friends)
Very much [3] [2] [1] - [-1] [-2] [-3] Not much
Your answer:
I have tried a variety of different vegetarian burgers
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I often have vegetarian burgers on my shopping list
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I feel healthy after eating vegetarian burgers
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I am likely to recommend vegetarian burgers to my friends
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
I am likely to purchase one vegetarian burger over another depending on its price
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer:
It is easy to find vegetarian burgers at the grocery store I shop regularly
Very true [3] [2] [1] - [-1] [-2] [-3] Not true
Your answer: